Updated: Jul 6, 2022
One can argue that the popularity of Afrobeats and Afropop music is directly linked to the popularity of Afro Dance. Without Afro Dance, would Afro Pop’s international and cross cultural appeal exist? Yes, the music inspires the dance, but it is the viral dances that have popularized the music. In the age of TikTok and Instagram Reels, can we honestly deny the power of dance to open people to new sounds and connect people to new cultures? Afro dancers have become the new DJs, the purveyors of culture and the creative force changing the perceptions of Africa and propelling Afro music.